Coaching

Who I Work With

From First Lap to Front Row

Whether it's your first day on track or a championship run, I can help you find and catch the time you're leaving on the table.

Francis Selldorff with a driver he coaches at Thompson Speedway

New Drivers

First Track Experiences

Building fundamentals — vision, smoothness, car control and confidence — so your first laps are safe and fast from the start.

Enthusiasts

HPDE & Time Attack

Data analysis and on-track coaching to break through plateaus and consistently find lap time at your home track.

Racers

Advanced & Pro

Race craft, qualifying pace, and detailed corner-by-corner data work — the difference between mid-pack and the podium.

The Method

How I Coach

Data & video analysis. We overlay your data against a reference lap to show exactly where the time is, corner by corner.

Race craft. From earning a competition license to qualifying pace and wheel-to-wheel racing, I help drivers build the skills that matter most on race day.

Sim coaching. Can't make it to the track? I coach virtually on the simulator too — primarily iRacing, but I can work in any racing sim or software.

Clear, actionable notes. You leave every session knowing precisely what to work on next.

Francis Selldorff leading a pack of GT4 cars at Sebring

Why Me

Credentials

1-on-1 coaching for race car drivers at every level
Detailed data & video analysis to find lap time corner by corner
On-track and trackside guidance through practice, qualifying and race craft
Remote sim coaching — primarily iRacing, adaptable to any racing simulator
Clear, actionable feedback you can put to work straight away

Data & Telemetry Tools

Proficient with professional data and timing software, used in a pro racing setting:

MoTeC Circuit Tools AiM Bosch Cosworth Pi